Nike Japan - You Can’t Stop Us: The Future Isn’t Waiting

We used the power of sport to spark a national debate around discrimination and bullying in Japan.

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IKEA - Easy and Affordable Changes

We showed the surprising power of how small changes in your home can have a monumental impact on your life.

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Leah Dou - GSG Album and MV’s

We created strange worlds to launch Leah Dou’s new album, exploring angst, nostalgia and modern life.

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Beautiful People - feels experiments

We made mannequins feel something, to launch our new product for beautiful people feels

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Netflix - Kingdom

We created an exhibition of ‘undead artifacts’, presenting Netflix Kingdom’s terrifying plotline as a real history.

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IKEA - IKEA Harajuku with imma

We brought a virtual model into the real world by creating a home for her.

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Audi - Ko×e-tron

Collaborating with an artist to create a song for a car commercial, making it a huge hit.

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Beautiful People - beautiful people feels

We showed how a generation written off as unambitious, is already making moves.

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IKEA - EFTERTRÄDA Collection

We created a different kind of catalogue for IKEA, a fashion lookbook of real Tokyo youth in their real homes.

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Nike Korea - You Can’t Stop Us

We honored the bravery of an Olympic gold medalist who overcame systemic abuse to become the leading voice of change in Korea.

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Stella Artois - The Stella Reunion

Stella Artois teamed up with Kim Seo-Hyung to reunite two old friends and remind them of the importance of sharing life together.

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Khruangbin - So We Won’t Forget

We made a heartwarming emotional music video that made thousands of people cry happy tears.

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Brawls Stars - Revenge of the Three

We made a yakuza move with cult gangster movie stars to ignite fan love for Brawl Stars.

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Stella Artois - Become An Icon

We challenged the idea of a women’s role in Korean society, by covering a man’s song with empowered female voices.

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Nike Japan - Question Return

We helped Naomi Osaka silence her critics with her game. Shhhh…

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Nike Japan - Start Moving

We showed how a generation written off as unambitious, is already making moves.

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Nike Korea - Choose Phenomenal

We challenged gender roles in Korean culture by empowering young women to choose what they want to do.

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Otsuka - Oronine ‘Tenomatope’

TENOMATOPE is onomatopoeia for working hands to portray the busyness and the fun your hands are feeling.

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Audi - Run & Mind Space

We redefined the idea of luxury celebrating the empowering feelings of space and freedom.

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Nike Korea - Run It

We collaborated with the biggest rapper in Korea to get Korean youth moving.

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Laforet - Summer Grand Bazar

We turned frenzied texting typos into a larger than life design aesthetic for all of Tokyo to see.

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TRAVEL PORTLAND - ODNARO TRAVEL

We created a blue monster for the city of Portland, to capture the interest of the mascot-loving people of Japan.

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Shiseido - Beauty by Nature

We introduced a 200-year old Japanese cosmetics brand to an audience they’d never spoken to. Millenials.

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Beautiful People - everything is beautiful

We crashed Paris Fashion Week with fashion that made a brand statement.

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Spotify - New Music, New Me.

We launched a streaming service by showing Japan how the joy of discovering new music can hit you in the most unexpected ways.

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Spotify - Music by Emoji

We turned Spotify’s music discovery ability into a trending topic on Japanese Twitter with the power of emojis.

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Nike Japan - JORDAN INSTALLATION – MUSEUM 23 TOKYO

We made a digital shrine to the Jordan Brand, that was so cool Michael Jordan asked for the project files on his USB drive.

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Citizen - Better Starts Now

We helped Citizen find its voice and start its first conversation with the world.

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Citizen - Chasing Horizons

We chased the sun to put the precision of a watch to the ultimate test, hitting 360 million views along the way.

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Oh My Glasses - TYPE

We turned iconic typefaces into a line of designer frames.

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Nike Japan - Baseball “Sensei”

This campaign will serve as inspiration for baseball players to not be afraid to take center stage and stand out as an individual.

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Nike Japan - Music Shoe

We broke the internet by hacking a running shoe and turning it into a musical instrument.

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Hifana - Channel H

(Before it was a thing) We created a music video for every single track on a Japanese beatmaker’s album.

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Contact

W+K
1-7-13, Kamimeguro Meguro-ku,
Tokyo, Japan 153-0051
P. +81 3 5459 2800
F. +81 3 5459 2801
© Wieden+Kennedy 2021